Ah ha. The dreaded Powerpoint presentation. If you need some help putting one of these together, my death-by-powerpoint experience is extensive although as I understand it, nobody has actually died in the process, at least not yet. .
Presentations need to grab people’s attention and keep hold of it and I know lots of ways to do this effectively. You need great words, clever graphics and some powerful images and it’s really really important to know what your potential clients’ objectives are, ie why they’re sitting in front of you looking at a screen. Your presentation needs to speak to them directly and to demonstrate what, how and when.
My business experience tells me that people switch off if they’re not interested, so let’s work together to keep them engaged enough to say “yes” and to sign that contract. Go on, you know you want to.
